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Packaging- Gift Mailer: The Wilkinson Group

Project type



February 2023


Charlotte, NC

For this project, The Wilkinson Group was looking to increase brand recognition.

One strategy I used was to create a social media campaign based on packaging. Because so many people take videos of their packaging, I figured this would be a great way to spread brand awareness.

Each custom designed box includes an exterior and interior design. Inside features 3 items, a Wilkinson Group mug, magnet, and pen. For each item, the copy on the box features ways to enjoy the items the newly acquired house.

*Click video to see all angles of packaging.*

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