Services, lots of 'em.

Yes, I’ve written poems, songs, speeches, articles, essays, and more.

But that’s not what you’re here for. You’re here for writing that sells. Take a look at the types of copywriting and marketing I can offer you below.

Don’t see a digital marketing service you need? Ask anyway. You can be the reason I add a new type of writing to my expertise.

Rankings & seo

TAYLEX Digital Marketing (Charlotte Business): Home page copywriting

hOME pages

I write every word on your homepage. Most people will not go clicking through every page in your website. So this needs to be strong. Let me do the heavy lifting. Your audience will get clear, navigable content on your website. Your brand and tone will be conveyed in every part of the copy.

Blog writing

Your website is being assessed by robots. My words can determine whether your website is seen by the few people who are clicking through to page 10 in the search results or seen by the vast majority of us who are too impatient to click beyond page 1. Let’s beat the bots with a blog that keeps your content up to date.

TAYLEX Digital Marketing (Charlotte Business): landing page copywriting

Landing pages

When you need to direct your audience to a specific page on your web (maybe a special promo or ad), I’m your gal. If your audience is seeing only one page, let’s make sure the words on that page are powerful. Powerful words that bring the highest attention to your target page.

TAYLEX Digital Marketing (Charlotte Business): Through design or copy, update your current website

Website makeover

Let’s be real. You’re a 21st century business: You probably already have a website (Although if you don’t… hi 😏). But just like you maintain a haircut or update your wardrobe, your website might just need a makeover! With SEO best practices, I’ll take the words that are already on your website and give them a fresh look so that audiences are saying, “Look at that new do!”

ADVERTISING

SALES LETTERS

Pitching your products and services to new customers can be time consuming, often requiring multiple conversations. Don’t waste any more time over or under explaining what you can do. With my copy, make sure the first conversation is striking yet direct. You know all the amazing aspects of your business; with me, you can make sure they do too.

branding

Image by Spencer DaviTAYLEX Digital Marketing (Charlotte Business): Production description copywriting

product descriptions

Do you want to buy the “variety chocolates” box? Or the chocolate box that includes “coffee infused dark chocolate that wakes you up before your Monday morning office blues and bourbon bonbons that start your weekend of oh-so-deserved you time”? In a flooded market, my words make your products and services feel like experiences, so your customers are immersed long before they buy.

TAYLEX Digital Marketing (Charlotte Business): Case study copywriting and design

PUBLICATIONS

We’ve all driven past the restaurant down the street without ever stopping by, yet we’ve all eventually ordered off the menu of that restaurant whose menu has been on the fridge behind the family vacation magnet from 3 years ago. Not all customers are ready for purchase at first pitch. Make sure they can’t forget you! My publications give your business something to leave behind a fridge magnet for when the time is right.

TAYLEX Digital Marketing (Charlotte Business): commercial script writing

SCRIPTS

How many times have you said, “If they could just see…”? Too many businesses waste time and money explaining a product or service that is meant to be demonstrated. Your company needs scripts to make your demonstrations come to life. Choose me. I got your back.

TAYLEX Digital Marketing (Charlotte Business): Mission and values copywriting

MISSION + VALUES

The only thing more important than your product is your story. That mission that causes your business to flourish combined with the values you demonstrate daily will cause customers to gravitate to you above the competition. Let me tell your story, the way you want it told.

PACKAGING

There is an entire hashtag on social media dedicated to unboxing that is FULL of your favorite brands. (My generation is weird, right?) Customers are paying attention to packaging. You should too. And so will I. I write words that cause your packaging to stand out, before your customers even open your product.

company press

TAYLEX Digital Marketing (Charlotte Business): Good press for your company

Press Releases

Any press is good press, right? Wrong. You’ve worked hard to build your company’s reputation. You’ve grown, and the press has noticed. Make sure your great reputation holds in the press with my words.

social media

SOCIAL MEDIA PROFILES

The more social platforms your business is on, the more your customer base grows. Make sure the image your company carries is correctly represented on social media with my copywriting. My words, your name. Introduce the billions of social media users around the globe to the excellent products and services you’ve created.

TAYLEX Digital Marketing (Charlotte Business): Social media ad copy and design

SOCIAL MEDIA ADS

With online following viewing your material for less than 5 seconds, you need copy that catches the attention of your audience, quick. You need someone with knowledge of each platform’s algorithms so that your ads are at the top of news feeds and stories instead of lost in a sea of fake news. I’m your girl. My social media ads are tailored to the platform of your choosing so that your advertising dollars bring the most return.

TAYLEX Digital Marketing (Charlotte Business): Social media content design and copy

SOCIAL POSTS + STORIES

Hashtags. Character counts. Emojis. Geolocations. Stories. Posts. Ads. There are so many things to consider when posting to social media. Make every one of them count towards your revenue with my simple, conversational writing style. With my knowledge of social media best practices, your target customers will feel like I’m talking directly to each of them.

+ more

Media Management

The social part of social media is, well, kinda huge. Your customers want to interact with you. They want to comment and hear your replies. They want to direct message your company page (DM, for the social media newbies 😉) and know that they aren’t talking to a robot. Plus, social media platforms are actually giving you a grade based on your response time. Make sure you ace your response time with my social media management add-on services.

TAYLEX Digital Marketing (Charlotte Business): Ad management